Looking for inspiration that will help you level up? These 7 books promise a solid mix of insight and motivation for every sales pro.
As B2B sales complexities rise, professionals must adapt swiftly. What better way to ramp up fast than podcasts? Crank up the volume and get ready to learn from these sure-fire hits, curated especially for strategic sellers.
Strategic Relationship Management (SRM) is about deepening and expanding your connection with customers by aligning around a clear understanding of their needs. This is in many ways something that the highest performing salespeople have been actively working at for years. So what did they know that other sellers didn’t? And...
In many enterprise sales organizations today, go-to-market teams are taught that content is king when it comes to closing deals, and that the more a customer knows while making a decision, the better. Maybe that used to be true—but it’s not anymore.