Selling to the C-Suite
If you want to win high-dollar deals, you have to start at the top. Period.
In enterprise sales, almost every opportunity involves the C-Suite. You’re going to run into a CFO, CEO, CMO, CTO, CRO, or other insert-middle-initial-here during your deal. Can you prove that you know their business, pain, and priorities to seal the deal?
The Strategic Sales Network is here to help. From covering business fundamentals you need to tailor your sales strategy to real priorities to skills and tools you’ll need to sell to executives, we’ve got tools and templates you can use right now to help turn the trickiest deal into a 7-figure close. All with a network of top sellers who crush their quota by using these strategies.
Booking meetings through cold outreach can be tough—unless you know the secret formula for success. In these videos, we explain why data is the differentiator, what kind of personalization works best, and how to research and write without overworking yourself, even when sending at scale.
Mechanized spam cannons won't cut it anymore. Executive buyers only engage when your email outreach recognizes their company's strategic priorities and financial pain. These templates cover all the bases and have been proven to win, so grab them and get started today.
How well do you understand the basics of your customers' financial performance? This glossary covers the go-to vocabulary every strategic seller's account plan should reference.